Beautiful Gate Iglesia Internacional Case Study

Beautiful Gate Iglesia Internacional had two goals when it partnered with DreamYpsi Advertising for their PPC campaign: Raise brand awareness on social media and create content catered to the Latin community. By placing Ads across Google’s Search Network and Facebook, BGII’s brand awareness increased by 165%.

Goals

  • Target the Latin community and raise brand awareness on social media

Approach

  • DreamYpsi Advertising and BGII worked with Google Adwords and Facebook to extend their brand messages to digital
  • Created a new logo tailored to the Latin community
  • Engaged new and existing Facebook followers by posting motivational and informative content on traffic heavy days of the week
  • Advertised upcoming events
  • Secured a Google Grant for AdWords (valued at $10,000 annually)

Results

  • +165% social media presence increase
  • Post reach +6,000
  • Post engagement +500